Resource: Google Website Optimizer How-To Info

I’ve put together a few resources on using Google’s Website Optimizer website testing tool (and I continue to add more).

Here they are:

• Videos: Google Website Optimizer, Beginner and Advanced
• Google Website Optimizer Q&A
• Video: What To Test With Google Website Optimizer
• Big mistake with Google Website Optimizer!
• Video: Google’s Proven Truths About Online Marketing
• How to Run Taguchi Multivariate Tests with Google Website Optimizer (my book written with world-renowned copywriter Bob Bly)

I’ll update you as I add items. Sign up on the right to get updates by email.

Enjoy!

- R