Perry Marshall’s 6 essentials of a profitable internet business

From the desk of Roy Furr, Monday, 10:16 am

I got an email from Perry Marhsall this weekend that laid out the 6 essentials of a profitable internet business.

I’ve known these things for just about as long as I’ve been doing marketing (and implemented them many times over). But never have they been laid out as clearly.

If you’ll do these — and do them right — you’re almost guaranteed to profit.

Miss a step or two along the way and it’ll quickly chip away at your profits — and even pull the foundation out from under your entire business.

Here, for your benefit, are Perry’s 6 essentials of a profitable internet business, with explanation:

In my experience, the foundation of a stable and profitable
Internet business is having six systems in place. Just six:

1. Market Research
2. Properly built Pay Per Click campaign
3. Conversion Tracking
4. Split testing of key sales elements
5. Seductive copy
6. Automated Email follow-up

That’s it. Just six. You can build a $1 million business, or
in some markets, a $10 million business, with just those
six things.

What do you think?

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